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All importers and producers of processed food products must be aware of the new regulations and apply it in their labels for final consumer. Attend the webinar to know and understand the Mexican labeling standard as well as and the new requirements regarding the use of Front of Pack icons and the voluntary request of a nutritional Logo. The speaker will also explain the steps to follow in order to gain an ‘organic’ status.
Objectives of the Presentation
- Understand the application of NOM-051-SCFI/SSA1-2010
- Know the new mandatory Front of Pack labeling
- Know about the Regulatory Competent Authority in Mexico for processed food (RCA)
- Have general knowledge about other further Mexican Standards regarding labeling requirements
- Know times for response from the RCA
- Know about official web sites to get information
- Learn about the steps to get the status “organic”
Why Should you Attend
U.S. exports of agricultural products to Mexico rose 7% to US$19.3 billion in 2014, ranking it 3rd in the world after China and Canada. Also in 2014, U.S. exports of consumer-ready food products represented 48% of the agricultural total, or US$9.2 billion, an increase of 12% from 2013 and a new record high. Mexico remains the 2nd largest export market for consumer ready products. Besides this, consumer interest on health products, natural products and organic products require accomplishment of specific rules in order to address special characteristics.
All importers and producers of processed food products must know and apply these regulations in the labels of their products intended to be imported and commercialized in Mexico.
Mexican requirements for specific commercial information which must be marked on products sold to consumers may differ based on product. In general, specific labeling requirements for prepackaged food and non-alcoholic beverages are included in NOM-051-SCFI-1994 “General Specifications for Labeling Prepackaged Foods and Non-alcoholic Beverages”. The Mexican importer is responsible for making sure that the products comply with the NOM. For this reason, U.S. exporters should seek informed advice from an agent, distributor, importer or local consultant familiar with the market requirements.
The changes established in the regulations are mandatory for food and non-alcoholic beverage products. The amendments to the regulation also include a ‘voluntary nutritional quality seal’ that would be awarded to those products that comply with specific requirements established in the new regulation and by request of the manufacturer of the product.
Areas Covered
Our featured presenter, Esther Diaz, who worked in Mexican Federal Government at Health Ministry, will discuss:
- Description of the Mexican Regulatory Authorities for human food
- Overview of the general Mexican Regulatory Framework
- Description of the amendments Regulation of Sanitary Control of Product and Services
- Description of Mexican Standard NOM-051.SCFI/SSA1-2010
- Overview of further Mexican Official Standards regarding labeling requirements
- Special considerations for food supplements
- Procedure for getting the “organic” permission
Who will Benefit
- Food industry professionals
- Quality Assurance and Food Safety Managers
- R&D Managers
- Food Scientist
- Marketing Managers
- Students
- Marketers
- Customs agents
Topic Background
In 2013, the country passed a comprehensive obesity prevention strategy that included awareness-raising, healthcare, regulatory and fiscal initiatives.
Instructor Profile:

Esther Diaz
Esther Diaz was born in Mexico City, since she was very young she began to be very interested on food; thus she did her Major on Food Chemistry at the Chemistry School of the Mexico National Autonomous University (UNAM, Acronym in Spanish).
She has 20 years of experience in the Mexican Federal Government (Health and Agriculture) regarding human food regulation. She joined the Mexican Federal Government at Health Ministry; at the beginning, developing documents and support material for the industry in order to apply HACCP system; she is the co-author of the training materials for safety of ready to eat foods. At the Health Ministry she performed most of her professional career playing different positions from Sanitary Inspector, Inspection Activities Coordinator and Management. Since she was enrolled in Public Administration she performed a Master on this subject. Within the Health Ministry she participated on food regulation through different areas like inspection, food safety monitoring, nutrition and management of food export programs. These activities gave her the chance to participate with other Governmental and no governmental; nationals and foreign agencies in order to manage food safety through productive chain since this is divided between Health and Agriculture Ministries through SENASICA and COFEPRIS. With foreign authorities like FDA, CFIA, SANCO and SERNAPESCA she developed schemes in order to coordinate activities, she was honored with the Leveraging Collaboration Award from the FDA. After 18 years of service at Health Ministry she joined SENASICA from the Agriculture Ministry being part of the task force for developing and implementing regulation for foods in primary production.
She keeps her knowledge updated attending diplomates, conferences and courses about Regulation, Nutrition, Food safety Global Standards and management. Nowadays she works as Independent Consultant and Academic Professor at a Private University member of the Laureate International Universities.
Additional information
| Purchase Options | Live Access, Recorded Access, Training CD/DVD, USB Flash Drive, Live+Recorded Access, Live Access+CD/DVD, Live Access+USB Flash Drive |
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